Privacy Policy

At Chicken Run, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share information when you access or use our website, chickenrungambling.uk, and related services. It also outlines your rights under UK data protection laws, including the UK GDPR and the Data Protection Act 2018.

By using our Website, you consent to the practices described in this Privacy Policy. If you do not agree with any part of this policy, please do not use the Website.

Chicken Run operates chickenrungambling.uk, providing online casino and gambling services to users in the United Kingdom. We are committed to protecting your privacy and ensuring that any personal data you provide is handled responsibly, securely, and in compliance with UK data protection laws.

This Privacy Policy applies to all users, including registered players and visitors who access the Website. It explains the types of data we collect, why we collect it, how we use it, and the steps we take to protect it. We also provide clear guidance on your rights regarding your personal data.

Our goal is to ensure transparency and build trust with our users while delivering a secure and responsible gambling environment.

Types of Data We Collect

We collect different types of data to provide our services safely and in compliance with gambling regulations:

1. Personal Data:

  • Name, date of birth, gender
  • Email address, telephone number
  • Residential address
  • Account login details and credentials

2. Technical Data:

  • IP address and geolocation
  • Device type, browser type, and operating system
  • Cookies and other tracking technologies
  • Usage patterns, including time spent on the Website and pages visited

3. Gaming and Financial Data:

  • Gameplay history and betting activity
  • Deposit and withdrawal records
  • Bonus and promotional participation
  • Responsible gambling data, including self-exclusion or deposit limits

We collect only data necessary to provide our services, comply with legal obligations, and ensure responsible gaming practices.

How We Collect Data

We collect data through multiple channels:

  1. Registration Forms: Personal information provided when creating an account.
  2. Cookies and Tracking Technologies: For analytics, preferences, and site optimisation.
  3. Gameplay Monitoring: Information generated by your activity on the Website, including wagers, wins, losses, and game interaction.
  4. Financial Transactions: Data collected through payment providers when making deposits or withdrawals.
  5. Customer Support Interactions: Data provided during queries or complaints via email, live chat, or phone.
  6. Third-Party Sources: Limited information may be received from identity verification agencies, fraud prevention providers, or regulatory bodies.

Purposes and Legal Basis for Processing

We process your data for the following purposes, relying on applicable legal grounds:

  • Service Provision (Contract): To manage your account, process bets, and provide games.
  • Legal Compliance (Legal Obligation): To meet obligations under the UK Gambling Commission regulations, anti-money laundering laws, and tax requirements.
  • Marketing (Consent): To send promotional emails or offers if you have opted in.
  • Security and Fraud Prevention (Legitimate Interests): To prevent unauthorised use, fraud, and abuse of the Website.
  • Responsible Gambling (Legal Obligation and Legitimate Interests): To monitor gameplay, implement limits, and ensure safe gambling practices.

We rely on your consent where required, for example, for marketing communications, and on legitimate interests or contractual necessity for operational functions.

How We Use Your Data

Your data is used in the following ways:

  • Account Management: Verifying identity, updating account details, and enabling login.
  • Game Provision: Facilitating gameplay, recording wagers and outcomes, and calculating payouts.
  • Customer Support: Responding to inquiries, complaints, and technical issues.
  • Marketing Communications: Sending promotional offers or newsletters, if consented.
  • Regulatory Compliance: Reporting to the UK Gambling Commission, auditors, or financial authorities.
  • Security Measures: Detecting fraud, suspicious activity, or unauthorised access.

We do not sell your personal data to third parties and only use it for purposes necessary to provide our services or comply with legal obligations.

Data Sharing and Third Parties

We may share your personal data with:

  • Payment Processors: To facilitate deposits, withdrawals, and fraud prevention.
  • Regulators and Law Enforcement: When required by law, including the UK Gambling Commission and anti-money laundering authorities.
  • Marketing Partners: Only if you have consented to marketing communications.
  • Service Providers: Such as IT, analytics, security, and customer support providers who assist us in running the Website.

All third parties are required to protect your personal data in accordance with UK data protection laws and may only use your data for specified purposes.

International Data Transfers

Your personal data may be transferred to countries outside the United Kingdom, including to service providers in the European Economic Area (EEA) or other jurisdictions.

Where data is transferred internationally, Chicken Run ensures appropriate safeguards are in place, such as:

  • Standard Contractual Clauses approved by the UK Information Commissioner’s Office (ICO)
  • Ensuring recipients maintain a level of protection equivalent to UK GDPR requirements

We do not transfer personal data to countries without adequate legal protections unless necessary for service provision and with appropriate safeguards.

Data Retention Periods

We retain personal data only as long as necessary to:

  • Provide our services and manage accounts
  • Comply with legal and regulatory obligations
  • Resolve disputes, prevent fraud, or enforce agreements

For example:

  • Account and gameplay data: retained for a minimum of 5 years after account closure, as required by UK Gambling Commission rules
  • Marketing preferences: retained until consent is withdrawn
  • Transaction and financial records: retained in accordance with financial record-keeping laws

Once data is no longer required, it is securely deleted or anonymised.

Your Rights Under GDPR

You have the following rights regarding your personal data:

  • Access: Request a copy of the data we hold about you.
  • Rectification: Correct any inaccuracies in your data.
  • Erasure (“Right to be Forgotten”): Request deletion of your data where legally permissible.
  • Portability: Receive your data in a structured, machine-readable format.
  • Restriction: Limit processing under certain circumstances.
  • Objection: Object to processing for marketing or legitimate interests.
  • Withdraw Consent: At any time for specific processing activities based on consent.

To exercise these rights, contact us at [email protected]. We will respond within statutory timeframes, usually within one month.

Cookies and Tracking

We use cookies and similar technologies to enhance your experience, provide personalised content, and analyse website usage.

Types of cookies:

  • Essential Cookies: Necessary for account login, gameplay, and security.
  • Performance Cookies: Track site usage and improve functionality.
  • Functional Cookies: Remember preferences, language, or settings.
  • Marketing Cookies: Deliver tailored promotions or offers (only if consented).

You can manage or disable cookies via your browser settings, although some features may not function correctly if cookies are blocked.

Data Security Measures

We implement a combination of technical and organisational measures to protect your personal data, including:

  • Secure servers and encryption of sensitive data
  • Firewalls, intrusion detection, and malware protection
  • Access controls and staff training on data protection
  • Regular security audits and vulnerability assessments
  • Secure handling of payment information via PCI-compliant providers

Despite these measures, no system is completely secure, and you are encouraged to protect your login credentials and account information.

Policy Updates

We may update this Privacy Policy to reflect changes in legislation, operational practices, or service offerings. When we make significant changes, we will notify users by email, Website announcements, or other appropriate methods.

It is your responsibility to review the Privacy Policy periodically. Continued use of the Website after updates constitutes acceptance of the revised terms.